{"title":"Shopify Shop Collection","description":"","products":[{"product_id":"replacement-parts-expodisc-pouch","title":"ExpoDisc Pouch (Replacement)","description":"\u003cp\u003e\u003cspan style=\"line-height: 1.4;\"\u003eNeed a replacement pouch for your ExpoDisc?  This padded fabric pouch has a hook and loop closure and is padded to help protect your ExpoDisc.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eEvery ExpoDisc Professional White Balance Filter purchased condition \"New\" from an authorized dealer includes this pouch in the box. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"line-height: 1.4;\"\u003e*ExpoDisc not included with the purchase of a replacement pouch.  \u003c\/span\u003e\u003c\/p\u003e","brand":"ExpoDisc","offers":[{"title":"Default Title","offer_id":27779945798,"sku":"","price":9.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/products\/ExpoDiscPouch.jpg?v=1666654618"},{"product_id":"replacement-parts-expodisc-neck-strap","title":"ExpoDisc Neck Strap (Replacement)","description":"\u003cp\u003eLength (looped): 20.5\"\u003c\/p\u003e\n\u003cp\u003eDo you need to replace your ExpoDisc neck strap?  This strap is the same as the one included in the box.\u003c\/p\u003e\n\u003cp\u003eEvery ExpoDisc Professional White Balance Filter purchased as \"New\" from an authorized dealer includes this neck strap in the box. \u003c\/p\u003e","brand":"ExpoDisc","offers":[{"title":"Default Title","offer_id":27779995974,"sku":"","price":4.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/products\/ExpoDisc-lanyard-1500x.jpg?v=1584659312"},{"product_id":"expodisc-v3-professional-white-balance-filter","title":"ExpoDisc v3 Professional White Balance Filter","description":"\u003cdiv style=\"text-align: right;\"\u003e\u003cimg style=\"margin-bottom: 15px; margin-left: 20px; float: right;\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/2024_Hot_Ones_logo_250px.jpg?v=1726514167\"\u003e\u003c\/div\u003e\n\u003ch2\u003eSave Time Editing Color\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eUse the ExpoDisc to set a custom white balance directly in your camera. This measured white balance is baked into JPEGs and applied as the 'as-shot' white balance in RAW files — so every image comes out with accurate, neutral color from the start. No more adjusting sliders for every photo in post-production.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eSimplify your workflow\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eNo additional software, plugins, or post-processing steps needed — just accurate color, every time.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cspan\u003e\u003cmeta charset=\"UTF-8\"\u003e Achieve consistent results\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eEnsure every image in a shoot shares the same color balance, straight out of the camera.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eWe introduced the first ExpoDisc white balance filter in 2004, and almost 20 years later, it is still the best custom white balance tool available in the market. Even so, we're always looking for ways to make it better. The new ExpoDisc v3 features important improvements, and is our latest effort at making the fastest, most accurate white balance tool we can.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Set a Custom White Balance?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eEven the best digital cameras struggle with consistently reproducing accurate color. Images shot with inconsistent or incorrect white balance settings may appear unnaturally warm or cool with too much cyan or yellow tint that can be time consuming and difficult to correct.\u003c\/p\u003e\n\u003cp\u003eTo help photographers cope with this problem, digital camera manufacturers designed their cameras with multiple white balance functions, including Custom White Balance, Automatic White Balance (AWB), and a variety of factory Preset color temperature settings for Sun, Shade, Tungsten, Fluorescent, Flash, and Cloudy.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/Erica_and_Jon_ExpoDisc_examples_500px_d39aecac-0c1d-47b4-ae13-126c080a5986.jpg?v=1728941755\" style=\"margin-top: 10px; margin-bottom: 10px; float: none;\"\u003e\u003c\/div\u003e\n\u003cp\u003eUnfortunately, unwanted color casts are far too common as Auto White Balance (AWB) often produces maddeningly inconsistent color results, and the fixed color temperatures assigned to the camera's Preset white balance settings are incapable of accounting for the variability of real world lighting conditions. Setting a custom white balance before you begin shooting remains the most reliable way to consistently reproduce accurate, balanced color in digital cameras. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow Does the ExpoDisc Work?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSetting a custom white balance with the ExpoDisc is quick and easy to do, and the resulting custom white balance calibrates the camera to an exact color temperature at image capture. \u003c\/p\u003e\n\u003cdiv\u003eYour camera's internal light meter reads the color temperature of light passing through the ExpoDisc, enabling an in-camera color adjustment that is automatically applied to all subsequent images captured using the custom white balance setting.\u003c\/div\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-top: 10px; margin-bottom: 10px; float: none;\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/Ric_Lewis_before_after_500px.jpg?v=1728941873\"\u003e\u003c\/div\u003e\n\u003cp\u003eIt’s important to use a calibrated reference tool like the ExpoDisc when setting your custom white balance because using a white balance tool that isn’t neutral across the visible spectrum will not provide your camera with an accurate representation of the color of light illuminating your subject. This will cause your camera to compensate in ways that will result in unbalanced color and unwanted color casts.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-top: 10px; margin-bottom: 10px; float: none;\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/ExpoDisc_v3_Gray_Frame_Comparison_800px.jpg?v=1728941982\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eExpoDisc v3 Features Improved Wide Spectrum White Balance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe new diffusion materials we incorporated into ExpoDisc v3 perform better across the visible spectrum (380-700nm), providing better white balance results when shooting in cool open shade or very warm light.\u003c\/p\u003e\n\u003cp\u003eThe improved performance of the new materials extends beyond the visible spectrum from 700-2200nm (near infrared), and enables use of the ExpoDisc v3 to set white balance when photographing with an IR-sensitive camera.\u003c\/p\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/ColorGradientwithLegend-800px_600x600.png?v=1687975558\" alt=\"\" style=\"float: none;\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eInfra Red (IR) Photography White Balance\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYou can use the ExpoDisc v3 to set the white balance on your IR camera. Setting a good custom white balance with the ExpoDisc v3 will not only improve your white balance, but it will also save you time editing your IR photos \u0026amp; videos.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/IMG_1693_665nm_with_copyright_600x600.jpg?v=1730840431\" alt=\"\" style=\"margin-top: 10px; margin-bottom: 10px; float: none;\"\u003e\u003c\/div\u003e\n\u003cp\u003eThe above infrared (IR) image was taken at 665nm after using the ExpoDisc v3 to set a custom white balance. Image copyright Lucie Fisette.\u003c\/p\u003e\n\u003cp\u003eFor more information about using the ExpoDisc v3 to set your white balance when shooting infra red (IR) photography, check out Rob Shea's terrific \"How To\" \u003ca href=\"https:\/\/www.expodisc.com\/pages\/white-balance-for-infrared-photography\"\u003einstructional video\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWildlife and Landscape Photography\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIf you’re a wildlife photographer photographing outdoors in visible light, or a landscape photographer using IR filters to capture exotic looking infrared images, then setting a custom white balance with the ExpoDisc v3 will help you to reduce the time you spend editing your photographs by improving the consistency and accurancy of the color in your images.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/Terry_Livingstone_Landscape_800px.jpg?v=1728942718\" alt=\"\" style=\"margin-top: 10px; margin-bottom: 10px; float: none;\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eNew Thin Design with Bayonet Mount Step Ring\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe new ExpoDisc v3 design is thinner than the ExpoDisc 2.0. The ExpoDisc v3 can be comfortably held over lenses 82mm or smaller, and it also incorporates a new bayonet mount allowing it to be quickly attached and removed from your lens using the included ExpoDisc v3 bayonet mount step ring. A single bayonet mount step ring size is included with each ExpoDisc in either the 77mm or 82mm size. The 77mm and 82mm step ring can also be purchased separately \u003ca href=\"https:\/\/www.expodisc.com\/products\/expodisc-v3-step-ring\"\u003ehere\u003c\/a\u003e if you want to have both sizes.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSimply Hold the ExpoDisc v3 Over Your Lens\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe easiest way to use the ExpoDisc v3 is to simply hold it over the end of your lens when setting your custom white balance or metering for exposure. Once you set your white balance you can simply return the ExpoDisc to your pocket. This is how most people use the ExpoDisc because it is only needed to capture a single exposure. \u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/HoldExpoDiscv3-600px_480x480.png?v=1687976225\"\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMount the ExpoDisc v3 to Your Lens Using the Bayonet Mount Step Ring\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIf you wish to attach the ExpoDisc v3 to your lens while you set your white balance, then you must attach the ExpoDisc v3 step ring to your lens. Please note that you will not be able to use a lens hood with the ExpoDisc step ring attached to your lens.\u003c\/p\u003e\n\u003cp\u003eThe ExpoDisc v3 step ring is made from a durable polycarbonate material, which is more flexible than rigid. We designed it with this material so that it will flex instead of crack or break.\u003c\/p\u003e\n\u003cp\u003eThreading the step ring to your lens, and unthreading it as well, is easier when the ExpoDisc v3 is attached to the step ring via its bayonet mount because it prevents the step ring from flexing while you thread it onto the lens. Please do not over tighten the step ring onto your lens threads as this may make it difficult to remove later on.\u003c\/p\u003e\n\u003cp\u003e \u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/ExpoDiscv3-AttachtoLens-1150px_65712be8-6f40-4819-aeca-2f3c6ebea802_480x480.png?v=1687995861\" alt=\"\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor Photo and Video\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExpoDisc v3 works for both still photography and for video. Use your camera's video white balance procedure to apply a custom white balance to your video. This is a huge time savings since correcting color in video is even more time consuming than for still images.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExposure Metering\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eExpoDisc v3 can also be used for incident exposure metering. ExpoDisc v3's light transmission profile has been adjusted to 14% which is consistent with most digital light meters and will provide a more-centered histogram on modern digital cameras.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg style=\"margin-top: 10px; margin-bottom: 10px; float: none;\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/Canon_Histogram_500px.jpg?v=1728943404\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eCalibrated and Certified in USA\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWe test and certify every ExpoDisc at our California facility to maintain strict quality control standards. The ExpoDisc is tested by hand on a transmission spectrophotometer to ensure its neutrality. This neutrality is important because using a non-neutral tool for white balance can actually add undesirable color casts to images. Every ExpoDisc v3 includes a quality control card to certify its neutrality.\u003c\/p\u003e\n\u003cdiv style=\"text-align: left;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/ExpoDisc_v3_-_Calibration_Card_500px.jpg?v=1728942852\" alt=\"\" style=\"margin-top: 10px; margin-bottom: 10px; float: none;\"\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cstrong\u003eExpoDisc v3 Contents:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExpoDisc v3 Professional White Balance Filter\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eExpoDisc v3 Step Ring\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eStorage Pouch\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eNeck Strap\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCertification Card\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003ePrinted Instructions (English); instructions for other languages can be downloaded from ExpoDisc.com\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"ExpoImaging, Inc.","offers":[{"title":"82mm","offer_id":45476787159359,"sku":"EXPOD3-82","price":49.95,"currency_code":"USD","in_stock":true},{"title":"77mm","offer_id":45476787192127,"sku":"EXPOD3-77","price":49.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/ExpoDiscv382mmwithpackaging.MAIN.png?v=1699993648"},{"product_id":"expodisc-v3-step-ring","title":"ExpoDisc v3 Step Ring","description":"\u003ch2\u003eSelect the size above - 77mm or 82mm\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eA step ring is included with the purchase of each \u003ca href=\"https:\/\/www.expodisc.com\/products\/expodisc-v3-professional-white-balance-filter\"\u003eExpoDisc v3\u003c\/a\u003e.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003eFor example, when you purchase the 82mm ExpoDisc v3 it includes the 82mm Step Ring. The ExpoDisc v3 is a single size that will fit either size Step Ring.\u003c\/p\u003e\n\n\u003cp\u003eAdditional step rings can be purchased for other lens sizes.  At this time we have a 77mm and 82mm Step Ring available.\u003c\/p\u003e\n\n\u003ch3\u003eDo I need a step ring?\u003c\/h3\u003e\n\u003cp\u003eNo. You can skip using a step down ring all together and hold the ExpoDisc over your smaller lens. The ExpoDisc v3 has a diameter of 86mm and can simply be held over lenses that take 82mm or smaller size filters.\u003c\/p\u003e\n\n\u003ch3\u003eI have a 95mm lens?\u003c\/h3\u003e\n\n\u003cp\u003eThe ExpoDisc v3 features a new mount design that incorporates a bayonet mount feature that quickly attaches to a step ring that you thread onto your lens.\u003c\/p\u003e\n\n\u003cp\u003eIf you have a 95mm lens, then we recommend pairing the ExpoDisc v3 82mm with a 95 to 82mm step down ring. The ExpoDisc v3 82mm Step Ring can then be threaded onto the 95\/82mm step down ring attached to your lens.\u003c\/p\u003e\n\n\u003ch3\u003eI have a 72mm lens or smaller and want to attach the ExpoDisc to my lens?\u003c\/h3\u003e\n\n\u003cp\u003eWe currently offer the ExpoDisc v3 step ring in a 77mm and 82mm size. If you have a 72mm lens or smaller, and you would like to attach the ExpoDisc v3 to your lens, then we recommend pairing the ExpoDisc v3 77mm with a step down ring. For instance, if you have a 67mm lens, then the ExpoDisc v3 77mm step ring will attach to a 77\/67mm step down ring attached to your lens.\u003c\/p\u003e\n\n\u003cp\u003eInexpensive step down rings can be found at your local camera dealer or online.\u003c\/p\u003e","brand":"ExpoDisc","offers":[{"title":"77mm Step Ring","offer_id":46266967785791,"sku":"","price":9.95,"currency_code":"USD","in_stock":true},{"title":"82mm Step Ring","offer_id":46266967818559,"sku":"","price":9.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0989\/9004\/files\/AttachStepRingtoLens-1500px.jpg?v=1692123168"}],"url":"https:\/\/www.expodisc.com\/fr\/collections\/shopify-shop-collection.oembed","provider":"ExpoDisc","version":"1.0","type":"link"}